W+K placement team Adam & Will were given a brief to create a new window installation for our office. Since it’s autumn and all, they decided to bring back everyone’s favourite schoolyard game (conkers!) with a deliciously retro twist. They write:
Do you remember the good old days? When games came with bruises. When everything was in black and white. And everyone wore a hat.
Do you remember the old school days? When games came with joysticks. When the killer app was a Filofax. And the Tories were selling off everything (for the first time).
No, neither do we. But that hasn’t stopped us enjoying our new window installation. We’ve updated the classic British school game of conkers for the modern age (well the 1980s at least), turning the window of our Hanbury Street office into a celebration of an old game and old school gaming.
We’ve taken the hard work out of it and strung hundreds of conkers up on ribbons, ready for passers by to claim. No hunting around in the woods, no wrestling with squirrels; these conkers are ready for war.
There's no downloadable app, augmented reality quirk or projection mapped widget thingy, just good old-fashioned conkers with dashes of 80’s 8-bit glory. Ok, there's also a hashtag #conkerking, but that's only there to help you share your Conker King conquests on conker aficionado forums (and Twitter).
If you’re in our neighbourhood, come down to our office on Hanbury Street and play a game. Feel the energy and exhilaration in every hit, experience the terrible emptiness of near misses, and live every moment on the edge of Conker King glory, knowing defeat is a conker crack away.
The window is open for the next two weeks. Grab a friend, an enemy, or even a safe-looking stranger and get out there and play Conker King.
Play more games.
Massive thanks to all involved. Thanks Iain and Tony for believing in the power of conkers. Thanks Miles Niblett, Victoria Kochowski and David Brodie for pushing 8-bit design to the limit. Thanks Mike Wineck for cornering the eBay conker market and generally just making it happen with the help of new producer Will Smith. Thanks Jason Scott and Joris Philippart for getting us in here to make the thing.