Our new(ish) creative directors Tim Vance and Paul Knott have been with us a whole month now, and we're very glad to have them Chez Wieden+Kennedy. Here's what they make of their first month with us:
In our short time at Hanbury Street, we've become quickly infused with the spirit of the place.
Here are a few things we've picked up so far:
• The agency's self-confessed brand of chaos belies a finely-tuned IT infrastructure.
• Different disciplines work closely together. Ideas come from everywhere.
• Presentation decks are narrative works of art in their own right.
• "Mi papá tiene 47 años" translates to "My dad is 47 years old," whereas "Mi papa tiene 47 anos" means "My potato has 47 assholes." Getting it right is important.
• We were glad to discover that our new MD is a stickler for precise punctuation.
• When it comes to creative rigour and determination, this place has it in spades. It's easy to see why it leads to such famous work.
• A competitor's product served up for lunch. Or perhaps a lead client turning up unannounced after a sex change. Sometimes meetings don't pan out quite as planned. This summer, it may just have been down to sunburn on the W+K terrace.
• Contrary to our expectations, this is no hipster nest. Skinny jeans fitting, cancelled.
• The area is awash with famous creative types. Tracey Emin has a studio around the corner and drinks in the local pub. Russell Brand sauntered by a meeting room window on our first day. That said, we haven't seen Gilbert & George just yet.
• When it comes to matters of gastronomical or sartorial discretion, the agency is spoilt for choice. Fluorescent yellow brogues, anyone?
• The building is bursting with energy and talent. So much so, that we hear a new, bigger premises is being primed for future occupation.
• We don't sell things. But we make things that sell things.
[Where did the summer go?]