Some new poster executions, continuing our brand work for The Guardian. All based around The Guardian's original founding values. CP Scott, who was editor of The Guardian for 57 years from 1872, bought the paper in 1907, and pledged that the principles laid down in the founder's will would be upheld by retaining the independence of the newspaper. CP Scott outlined those principles in a much-quoted article written to celebrate the centenary of the paper: "Comment is free, but facts are sacred... The voice of opponents no less than that of friends has a right to be heard."

In 1936, ownership of the paper passed to the trustees of the Scott Trust. As well as pledging to ensure the radical editorial tradition of the paper (that the newspaper "shall be conducted in the future on the same lines and in the same spirit as heretofore", in the words of the founder's legacy), the Scott Trust also has the duty to maintain a secure financial footing for the business: "...to devote the whole of the surplus profits of the Company which would otherwise have been available for dividends...towards building up the reserves of the Company and increasing the circulation of and expanding and improving the newspapers." These principles remain the only instructions given to an incoming editor of the Guardian.

The above text is quoted from Guardian.co.uk

Comments

[Bob]

Lovely stuff. Well done.

Now if you can just encourage the hacks to use their spell-checkers...

[James Burney]

A great blog with some fantastic information. This is a real inspiration and has helped me loads.

I myself have just got into writing blogs and would appreciate any advice in terms of content and blog layout etc.
Any feedback would be good so don't pull back on the punches as feedback is the breakfast of champs so they say.

Cheers
James